Rebranding and digital strategy for the Italian leader in the production of machines for processing iron for reinforced concrete.
Branding & Strategy
Restyling of company logos
The first step of the new brand strategy for Ofmer was the restyling of the old logos to give the company a more modern image in line with the development of the products and the market.
HubSpot CRM for Sales
CRM and digitalization of Sales & Marketing processes
After a thorough analysis of the internal processes of the marketing and sales departments, the agency supported the Ofmer team in the implementation and set-up of HubSpot's suites for Sales & Marketing. It also supports the sales department in the use of CRM and provides constant help in the development of marketing activities for the success of sales actions.
Digital marketing, Communication
Digital marketing consultancy and multi-channel campaign development
The agency's strategic support for the development of marketing activities has led to the design and launch of multi-channel campaigns that have improved the methods of engagement with the various corporate targets.
Branded Content
Photo shooting for social media campaigns
The SDWWG LAB team has created new original shots of company's products in line with strategic choices and the style of the new digital creativity.